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IMSC Research Presented at Washington DC Diplomacy Forum

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Photo: IMSC Director Adam C. Powell III (right) with panel moderator Robert T. Coonrod, former President and CEO, Corporation for Public Broadcasting and former Deputy Director, Voice of America.

Applications of IMSC research for diplomacy and public diplomacy were presented November 16 at the annual conference of the U.S. Public Diplomacy Council.

“In the beginning there was short wave,” said Adam Clayton Powell III, Director of IMSC, “and it was good.” But now there are Internet-delivered technologies that use IMSC-developed formats to immerse the audience in audio and video to create an experience unlike any in the past.

“These new technologies can be used for virtual cultural exchanges and remote performance concerts,” said Powell. “An audience in Asia could experience an American cultural performance over the Internet, or visitors to an American embassy in Africa could enjoy a virtual dance group from the U.S.”

Other technologies discussed at the forum included diplomatic activity in such virtual worlds as Second Life, blogging and video blogs in Arab countries and the growth of digital short wave radio.

Last month, as part of research in this area, IMSC faculty and students recorded in immersive formats a concert performance and discussion on the USC campus celebrating the 50th anniversary of the Dizzy Gillespie Orchestra’s State Department tours in 1956 , a landmark in U.S. public diplomacy.

The Nov. 16 presentation was part of a forum on "International Broadcasting: The Public Diplomacy Challenge" sponsored by the Public Diplomacy Council and George Washington University's School of Media and Public Affairs.

Photo by Dwight Ellis.

Transcript